Effective: January 1, 2024

Who we are and about this Privacy Policy
 We provide marketplaces connecting consumers like you with businesses that provide or are able to connect you with other businesses that provide insurance, finance, travel, and other products and services that may be of interest to you, or that you may wish to purchase or request a quote or rates for. We refer to these businesses as advertisers or our network of advertisers. You may access our marketplaces through the websites we own and operate, our web forms that are embedded in our websites and those embedded in certain third-party websites that we partner with, by calling us, or by asking us to call, email, or text you.

We do not provide rates, quotes, travel, insurance, or finance products or services. The rates and quotes we show you are from advertisers participating in our marketplaces.

We do not act as an agent for any advertiser participating in our marketplaces nor do we sell the products or services of such advertisers.

We wrote this Privacy Policy because we want you to understand what information we collect, and how we use and share it. That’s why we encourage you to read this Policy, as it is designed to help you use our marketplaces in the way that’s right for you.

In this Policy, we explain how we collect, use, share, retain, and transfer information. We also provide information about your rights and how to exercise them with us. Each section of this Policy is designed to include helpful examples (where appropriate) with simpler language to make our practices easier to understand. There are also links to resources where you may learn more about the privacy topics that interest you. Of course, if you have questions, feel free to ask

Read the full Privacy Policy below.

What does this Policy cover?

This Policy describes the services we offer, how our marketplaces work, the information that we collect and process about you to provide our services, how we handle the information we collect about you, and your rights and how to exercise them with us.

We provide our services through our marketplaces which include:

This Privacy Policy applies only to the following basic categories of information we collect:

• Our owned and operated websites;
• Our web forms that are embedded in our websites;
• Our web forms that are embedded in certain third-party websites that we partner with;
• The telephone numbers we provide on our websites and web forms (this is when you call us using the telephone numbers we provide); and
• The features and functionality we provide on our websites and web forms that allow you to request that we call, email, or text you (this is when we provide our services to you via phone, email, or text messaging because you requested we contact you in that manner).

Our marketplaces are designed to connect you with advertisers (which we also call our network of advertisers or marketing partners and which may include businesses, agents, carriers, lead aggregators, and other types of advertisers in our network) who provide or are able to connect you with other businesses who provide:

• Insurance products and services;
• Financial products and services;
• Travel related products and services; and
• Other products and services that may be of interest to you or that you may wish to consider purchasing.

You may use our marketplaces in different ways including by:

• Connecting with participating advertisers by clicking on the advertisements displayed on our websites. The advertisements we display to you may be presented in various forms including as online ads, text, video, or other interactive content, products and services information, rates, quotes, links, etc. (Carrier’s Advertisement). By clicking on an advertisement we display to you, you will navigate to that advertiser’s website or app. Your click will also authorize us to share information we have collected about you with the advertiser as part of your navigation to their website. For example, information that helps the advertiser understand you are navigating from our website, whether your navigation to our marketplaces is based on a referral from one of our marketing partners, and information about the advertisement you clicked on to navigate to their website.
• Using our web forms on our websites or our web forms embedded in websites of our third party partners, to ask us to identify and connect you with advertisers that may best match your request or that are otherwise relevant to your request. For example, the products and services you have expressed interest in or the quote or rates you have requested. When you complete and submit one of our web forms:
  • You instruct us to share the information you provided to us in your request (including certain information we collected automatically when you used our web forms to submit the request) with advertisers participating in our marketplaces so they will know your request is coming from us, whether you were referred to us by one of our business partners, and so they can process and respond to your request. For example, when you instruct us to share your information with our network of advertisers they will use your information to contact you (e.g., phone, email, text) and provide you with information about the products and services you are interested in, provide you the quote or rates you requested, or even allow you to purchase the products and services that interest you directly from them.
  • In response to your request we will also display the advertisers’ advertisements (e.g., online ads, products or services information, rates, or other relevant information or content) in our marketplace to you. By clicking on an advertisement we display to you, you will navigate to that advertiser’s website or app and, as noted above, we will share the information we collected about you and the advertisement you clicked on as part of your navigation to their website. Once you are on the advertiser’s website, they may ask you to provide additional information so they may further assist you with your request. To improve your experience and interaction with the advertiser, you may see the information you asked us to share with them pre-populated on the advertiser’s website such as in their webform on their website. For example, if you completed one of our web forms to connect with advertiser’s offering health insurance, we will display to you the top matches from our network of advertisers who may interest you. When you click on one of the advertisements we display to you, you will navigate to that advertiser’s website where they have pre-filled the information you asked us to share in their online form.
• Using our telephone numbers displayed on our websites or on third party websites (for Telephone Options, in response to a Google search) to call us or use the features and functionality we provide on our websites and web forms to ask us to call or text you, to ask us to identify and connect you with advertisers that may best match your request or that are otherwise relevant to your request. In some cases you may also ask an advertiser who participates in our marketplaces to transfer your call with them to us so you may use our marketplaces via your phone call. When you submit information to us in your call:
  • You instruct us to share the information you provided to us in your request with advertisers participating in our marketplaces so they will know your request is coming from us and so they can process and respond to your request. You may also instruct us to transfer your call from us to the advertiser(s) that interest you. For example, when you instruct us to share your information with our network of advertisers they will use your information to contact you (e.g., phone, email, text) and provide you with information about their products and services you are interested in, provide you the quote or rates you requested, or even allow you to purchase the products and services that interest you directly from them. Additionally, in response to your request we will also provide the advertiser’s products or services information, rates or quotes, or other relevant information or content to you during your call with us. We may also send this information to you via email, text, or sequent phone calls or texts based on your consent, the notices we provide to you (including this Policy), and your instructions to us.
• Signing up for one of our email marketing lists to receive advertisements, marketing, and other product or services information, content, news, and updates from us about our services, our marketplaces, and our network of advertisers and their products and services. We use the information we collect about you to personalize your experience for those lists to which you subscribe.

The information that we collect and process to provide our services and the sources of this information includes:

• Information you provide to us when you use our marketplaces.
• Information we collect automatically from you when you use our marketplaces.
• Information we get from advertisers, business partners, third parties, and other sources about you.
• Any other information you choose to provide to us.

For each of these, we use the information we collect for the following business purposes to:

• Provide our services to you;
• Process your request(s);
• Advertise and market our services to you;
• Communicate with you;
• Understand how our services are used;
• Conduct research;
• Improve and protect our services;
• Develop new products and services; and
• Comply with applicable laws, rules, regulations, and policies.